Strawberryluna

Steve Frykholm’s Picnic Posters for Herman Miller

WHY_PicnicPosters_02One day out of the blue our good friend Terrence McClusky sent a link to an incredible little blog post and video about Herman Miller designer Steve Frykholm and his iconic “Picnic Posters”, created for the company’s annual employee & family picnics.

As young designer in 1970 (and Herman Miller’s first in-house graphic designer) Frykholm was approached to try his hand at creating a poster to announce the annual picnic that year. What blossomed from a simple side-project utilizing old school techniques that he learned in the Peace Corps is honestly so wonderful.

“It’s a sequence of events, one color at a time. And then that last one goes on and it’s better than you imagined.” – Steve Frykholm

Be still my heart.

Washing out a screen in preparation for printing.

Frykholm_PPP_washoutClick any of the images above or below to watch the beautifully done short video on Frykholm’s history, process and The Picnic Posters series.

Frykholm standing in front of the MoMA‘s collection of his Picnic Posters.

Screen shot 2015-08-04 at 2.17.46 PMFrykholm watching over the printing & drying process. Screen shot 2015-08-04 at 2.14.17 PMPhotograph of one of the many Herman Miller employee & family annual picnics. I want to travel back in time to this place and day…

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Summer Guide Illustrations for the Pittsburgh City Paper

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Hooray! Summer is finally coming! After a very long and very cold Winter here in Pittsburgh, PA we were thrilled to have the chance to work on 2 warm weather illustrations for the Pittsburgh City Paper’s annual and invaluable Summer Guide. Above is the cover illustration and below is the pull-out section cover.

If you want to know what is going on in the 412 thiis Summer? Click any of the images here for the online Pittsburgh City Paper Summer Guide.

Popsicles UP. Winter hats DOWN yinz. We had a fun time working on these & we hope that you enjoy your Summer!

PGH_City_Paper_2015_SG2_strawberrylunaScreen shot 2015-05-20 at 1.46.06 PM Screen shot 2015-05-20 at 1.42.45 PM

Join our Domtar Paper #Blueline Twitter Chat on Feb. 26!

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We’re excited to announce a Domtar Blueline Blog Twitter Chat that we’d love for anyone out there to be a part of on Thursday, February 26 at 12:00pm (EST) to 1pm (EST) in partnership with @DomtarPaper‘s monthly #BluelineChat conversations! Make your lunch break count, jump in on the conversation about starting your own creative agency & studio.

So we invite you to join us on Twitter on Thursday, February 26 at 12:00 Eastern for the February Twitter #BluelineChat on the topic of starting your own agency! Drop by Twitter and your host will be Allison, answering questions about starting your own agency & studio. We will also be chatting with other established and up & coming independent entrepreneur creatives who will be joining in the Twitter Chat with @DomtarPaper for this February edition of their #BluelineChat. Got questions for strawberryluna, @DomtarPaper, or other creatives? Ask away! The bigger the conversation the more that we all learn and grow. Follow along by using the Twitter hashtag #BluelineChat

Domtar Paper produces the paper that we love best, Cougar. If you have seen, know or own any of our silkscreen art prints and rock posters on white paper (see below), it’s always on Cougar Smooth White 100lb Cover stock. It takes ink like a champ!

Blueline is a vast design community and paper resource by Domtar Paper. It’s a lot of things. It’s a place where you can  learn about the wide variety of Domtar’s papers & applications and commitments to responsible forestry, find great promotions, see what other designers are making and which papers they are using, as well as submit your own work created with Domtar family paper. There’s a big gallery here, a cool selection of promotional paper booklets here, and a solid info & tips packed blog here.

New to Twitter chats? Be sure to read this post for helpful hints. See you there!

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Happy Thanksgiving To All!

Happy Thanksgiving everyone! It’s been a crazy year for us, and we are so thankful for so many of our amazing friends and families.

This year we are hosting a big Friendsgiving dinning, and as always, Charles Schulz portrays this best.

We hope that you have a lovely time with family and friends eating just a wee bit too much and enjoying the warmth. And click the image above (or right here) to watch the Charles Schulz’s classic “A Charlie Brown Thanksgiving” ❤

From us to you, all the best & brightest!

 

Kay Nielsen: Illustrations of Gorgeous Form & Light in “East Of The Sun & West Of The Moon”

Kay Nielsen illustration from “East of the Sun, West of the Moon”1914, via Brain Pickings.

‘And then she lay on a little green patch in the midst of the gloomy thick wood.’

As a lifelong lover of fairy tales & folk tales (quite literally, I have never grown out of my adoration for their magic and storylines ever). Like many others, I have been fascinated by the illustrations that have come to accompany theses tales in the past couple of centuries. How lucky we are in this way to have not only the tales, but books beautifully illustrated by visionary artists illuminating twists, turns, and the drama of these ancient stories.

One of my many favorites is the Danish genius of form & light, Kay Nielsen (1886 – 1957) who worked both in his native Denmark as well as the UK and the US in his career. He illustrated many books and set decorations, as well as his noted work for Disney, but today I am highlighting his unbelievably epic and lovely work in one book, “East Of The Sun, West Of The Moon”, (this version published in 1914)as it is staggering in its detail, drama and use of light and texture.

Following are some of my favorite examples from 3 pretty great sources: Brain Pickings, 50 Watts, and the Flickr feed of the National Library NZ on The Commons all of which are amazing resources and well worth your time and support.

Kay Nielsen illustration from “East of the Sun, West of the Moon”1914, via 50 Watts.

‘He too saw the image in the water; but he looked up at once, and became aware of the lovely Lassie who sat there up in the tree’.

 

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Illustration by Kay Nielsen in “East of the Sun and West of the Moon”, 1914, via National Library NZ on The Commons

‘On that island stands a church; in that church is a well; in that well swims a duck.’

 

Illustration by Kay Nielsen for “East of the Sun and West of the Moon”, 1914 via Brain Pickings

‘The King went into the Castle, and at first his Queen didn’t know him, he was so wan and thin, through wandering so far and being so woeful.’

 

Kay Nielsen illustration from “East of the Sun, West of the Moon”1914, via 50 Watts.

‘So the man gave him a pair of snow-shoes.’

Illustration by Kay Nielsen in “East of the Sun and West of the Moon”, 1914, via National Library NZ on The Commons

Illustration by Kay Nielsen in “East of the Sun and West of the Moon”, 1914, via National Library NZ on The Commons

‘He took a long, long farewell of the Princess, and when he got out of the Giant’s door, there stood the Wolf waiting for him.’

Published in 1914, this version of “East Of The Sun, West Of The Moon” marks a high point in the American era known as the Golden Age Of Illustration (roughly from the 1880’s through the early 1920’s). We will we publishing more posts from some of our favorites from that time in the near future. Thanks for reading & I hope that you enjoy!

Hooray! It’s Handmade Arcade Time on December 7th!

HA13_728x90Yinz guys! It’s finally time for Handmade Arcade!

On Saturday (and Saturday ONLY) December 7th, Pittsburgh’s biggest and most spectacular array of handmade makers, talent, artists and crafters arrive from all over the country for the amazing Handmade Arcade.

It’s one of our favorite shows of the entire year, and we’re so thrilled for Handmade Arcade’s special ten-year anniversary and can’t be more honored to be vending at this truly one-of-a-kind show. And trust us, we do shows all over the country! HA pulls in shoppers from the tri-state area to find lovely and well crafted handmade pieces for everyone their holiday shopping lists. Handmade Arcade is not to be missed.

We will have lots of new pieces and hand printed, and hand drawn art prints, rock posters, and more on hand, as well as a special collection of framed prints, ready to be gifted right away!

Handmade Arcade is FREE to attend and is very family-friendly. For a full list of 2013 Vendors click here.

(Above photo by Joey Kennedy.)

Details:

  • What: Handmade Arcade, the region’s largest independent and handmade craft fair. now in it’s 10th year. A highly anticipated annual event, HA attracts more than 8,000 attendees in one day. HA provides craft artists working outside mainstream and fine arts sectors with a grassroots, high-visibility venue to sell wares, build community, network, and share their artistic practice.
  • Where:  The David L. Lawrence Convention Center, in Downtown Pittsburgh, PA. For directions and parking information click here.
  • When: Saturday, December 7, 2013 from 11am to 7pm. ONE DAY ONLY!
  • Why: Because Handmade, right here in the USA is best!

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Handmade Arcade features tons of super cool maker demos and fun hands-on projects to create all sorts of make-and-take items in the Hands-On-Handmade section including screenprinting demos by Artists Image Resource (AIR), (where we learned to hand pull our screenprints!) DIY collar making by ModCloth, LED accessory making by Assemble, and so much more. Click here for the full list!

(Above photo by Joey Kennedy.)
Early Birdie Passes are available for $15 each, which provide shoppers with the exclusive opportunity to shop one hour before the event opens to the public. Early Birdie shoppers will have first pick to purchase all the unique and one-of-a-kind items that crafters will be selling and be given a bag full of goodies and coupons. (Children 12 and under are admitted free with an adult.) Passes can be purchased online or at Wildcard at 4209 Butler Street Pittsburgh, PA 15201.

(Above photo by Joey Kennedy.)

This year’s Handmade Arcade will also feature welcoming live musical entertainment by Colonel Eagleburger’s Highstepping Goodtime Band and pop-up performances by Continuum Dance Theater.

Throughout the day, Handmade Arcade will feature DJ sets by Pandemic, Bad Seed, Max Terasauro of Pittsburgh Record Fest and The Garment District. Lunch items, snacks and refreshments will be available for sale on site.

For more Shopper Info including directions and parking information click here! Hope to see you there!

Happy Halloween Vintage Postcard Round-up!

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Happy Halloween! We hope that you get lots of treats today and no tricks. Well, maybe a few…

Halloween is my favorite holiday, not just for the candy, but for the long and twisted road of tradition wending it’s way into the distant past, through history, pagan cultural artifacts and religious rites, harvest festivals and communal celebration as what we know now as Halloween is based on festivals such as Samhain traditionally marked the beginning of the increasing darkness that becomes a long winter.

So let’s get started with some vintage postcard finds! Anyone can imagine an iconic witch, as above, riding on her broomstick with her Familiars. And not that it’s not a beauty, but I tend to really love the more offbeat vintage postcards. Especially the ones where the narrative and the symbolism seems pretty obscure and stranger than normal. (All postcards in this roundup are clickable and will take you right to the sites where I found them too.)

For example, this fine bat adorning a pumpkin with a candle running horizontally and lit at both ends. The poem on the postcard shares a little folk magic.

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If you light a candle at the ends / Twirl it that the air it rend / Should the right end stay lit / All will be gay./ If the left stay lit, the witches stay / If both stay lit, you will be it. / If both go out, you have routed them out.

Good to know! If such home magic was once more readily known, I’d bet this below scene with a pretty young witch would also be of use, with many a candle a-lit.

vintage halloween card retro (2)

And while on the topic of witches, I loved these two below that sort of speak to a White Magic type of crafting more than Black Magic:

Halloween | Senos atvirutės

These two symmetrical, twin witches are wearing unusually light colors, and even their twin black cat familiars sport white collars. Look, all they are trying to do here is hook you up with the love of your life. So what if a little incantation is needed?

Halloween | Senos atvirutės

The same goes for the above lovely matchmaker. Her face radiates like the woman on Contadina tins, just happily cooking away with her white owls and black bat motifs. Perhaps the young miss below is one of their clients, hoping to find true love among the many pumpkin bachelors in her class.

Halloween | Senos atvirutės

But let’s move on to less beautiful witches, as they are much more fun. The below has something of a goblin mixed with a Cardinal going on, which is just fantastic.

Now clearly we have meandered over to Pumpkinheadville. In the below postcard, I am sure that Asian robed lady once was beautiful, but in this scene? She scares the hell out of me. And that is what All Hallows Eve is all about!

vintage halloween paper scrap (12)

A little flight into the surreal, with a false reflection of a giant owl? Or is the creepily white sheeted man a terrifying reflection of the owl? We may never know.

‘O! Charming little punks:

Now I present, two examples of a sub genre I love, where the Devil is being totally awesome at parties. Here he helps himself to carefully laid bounty of goodies with his (fruit? Veggie?) buddies:

Halloween | Senos atvirutės

And best, here he is planning the menu! With living anthropomorphized fruits, wine and a lamp looking on, and completely stoked.

Halloween | Senos atvirutės

Supernatural Mischief Chefs!

Vintage Halloween Postcards and Halloween superstitions from the turn of the century!  llittlemisscelebration.com

I’m also a big fan of the more spooky / supernatural themed postcards as well. Lots of Victorian “mirror gazing” and other small spells play out in scenes where the participants are hoping to peer into the future and see their One True Love to come. This one is especially beautiful with the young, fairly innocent looking girl’s shadow casting against the wall as a dark witch and her one-day partner in crime appearing only in the mirror. Truly classic horror movie stuff.

Halloween | Senos atvirutės

Nope, not scary or spooky at all.

Vintage Halloween Postcards and Halloween superstitions from the turn of the century!  llittlemisscelebration.com

This one is just gorgeous. How many times have I stayed up too late reading a scary book only to be regret it at the slightest sights sounds? Many, many.

Vintage Halloween Postcards and Halloween superstitions from the turn of the century!  llittlemisscelebration.com

Honestly? I just have no clue what is happening here. And that is awesome.

Halloween | Senos atvirutės

And while this isn’t a postcard? It’s the damn creepiest vintage kid in a Halloween costume photograph that I’ve seen. Eeeeee! Happy Halloween everyone!

 

 

 

Abandoned London Tube Poster Treasures

notting hill gate disused lift passageway Vintage Posters Discovered in Abandoned London Tube Station

(All images by Mikey Ashworth.  Copyrighted by London Underground and reproduced with permission.)

Like all subway systems and tunnels engineered by humans, the London Undergound has plenty of now-abandoned stations and spurs and passages.

Unlike most, there is a very special, and very abandoned, very non-public now-unused part of the Notting Hill Gate station that houses some lovely examples of UK poster design from it’s Mid-Century high point.

However, photographer Mikey Ashworth was able to gain access and take these photos. And you can see more of his photos here at Flickr.

(All images by Mikey Ashworth.  Copyrighted by London Underground and reproduced with permission.)

Above, good time UK Party Travel by coach poster, as imagined by poster artist Victor Galbraith, 1958.

The elevator passageway is well abandonned, but its original posters from the day the station was closed still hung on its tiled walls advertising all sorts of bright bits of the world of travel, exhibitions, film, toothpaste and more to no one these days.

posters notting hill tube

(All images by Mikey Ashworth.  Copyrighted by London Underground and reproduced with permission.)

The above “Royal Blue Coach Services” poster illustrated by the UK poster artist powerhouse and one of my favorite all-time illustrators, Daphne Padden.

These beauties are a stunning collection of illustration, type design and ad layouts from the late 1950’s, still in their native habitat. Which makes them extra special.

abandoned posters notting hill gate Vintage Posters Discovered in Abandoned London Tube Station

 

(All images by Mikey Ashworth.  Copyrighted by London Underground and reproduced with permission.)

Most unfortunately, for a poster and design nerd like myself, these amazing, vibrant and powerful examples of advertising poster design are completely inaccessible to the public and are likely to stay so for the forseeable future. Once the renovations to this station were completed in 2010, this abandoned passageway was walled back up and sealed off from use again.

Still, many thanks to Mikey Ashworth and the London Underground for publishing these photographs of a poster age (sadly) gone by.

Merry Christmas from strawberryluna!

Merry Christmas everyone!

We love December so much around here. Just after Hanukkah ends, Christmas starts and we have the fun and promise of the New Year fresh starts to look forward to with all of the new beginnings. 2012 has been a big, fun, crazy year for us and we’re so thankful for all of the people in our lives who make what we do so incredible. Thank you all and looking forward to the next year.

Hoping that you are having a lovely Holiday Season.

Best & brightest to you and yours!

Crank it:

Come see us in Chicago at Renegade Craft Fair this weekend!

On the road again! We’re so thrilled to be a part of one of our favorite shows of the year, the amazing Renegade Craft Fair in Chicago, IL.

Join us and over 300 (yep! Amazing right?) of the most talented and cool makers of handmade awesome in the country & beyond. We will have lots of new prints and posters and more, so don’t miss out friend!

Renegade Craft Fair is FREE to attend.

 When: September 8+9, 2012 from 11am – 7pm each day

Where: Along Division Street from Damen to Paulina in Wicker Park for the biggest + best Renegade Craft Fair of them all!

What: We’ll have hundreds of today’s greatest indie makers along with interactive workshops, tasty local food + booze, music + more. Get ready, Chicago, it’s going to be the best RCF yet!

Why: Because handmade is best!

Check out this year’s lineup of amazingly talented artists!

Check out hands-on activities from Vogue Knitting (they’ll be leading make-and-take knitting workshops), the Chicago School of Shoemaking (you can stamp your own leather pieces and watch shoes being made by hand), Lillstreet Art Center (you can try your hand at using metal-stamping techniques to make your own pendant), the Student Art Therapy Association of SAIC (they’ll be leading worry doll-making workshops, a community weaving project, and a t-shirt necklace project), Girls Rock! Chicago (make a rad rock-and-roll button), the Urban Prairie Waldorf School (students from the school will be teaching you how to make jump ropes from organic fabrics), andPébéo (you can paint your own ceramic tile with their new paint pens). The Vintage Bazaar will host a pop-up vintage market at Renegade. Make sure to visit their section of the fair at Division and Wolcott.

Below is a handy map for you, with the strawberryluna Booth #6 Location. Want to see a larger version? Click here or on the image below. You’re welcome.

Hope to see you there!

Flatstock 33, SXSW, movie premiere & HGTV poster news!

Flatstock, in Austin TX during SXSW Music Festival

Here we go!

The very first Flatstock Rock Poster Convention of 2012 is right around the corner and we’re getting all of our posters, prints, tees, test prints and thingamajigs into gear. We’re chomping at the bit and rarin’ to go with lots of new work to show at first taste of Spring and favorite Texas town during the amazing SXSW Music Festival.

Flatstock 33 will display the works of more than 100 artists from across North America and the globe. The exhibition is free and open-to-the-public running March 14-17 and features posters representing decades of styles, colors and techniques for sale. Show up early and be ready to be overwhelmed with amazing posters. (You might want to bring some dough since you won’t want to leave empty handed!) The exhibition is free and open to the public.

This year is just slightly more exciting than ever with a couple of added events in Texas.

  • Wednesday 3/14: Hot gig poster printing awesomeness! We were commissioned by the HGTV network to design a poster for one of 4 showcase nights of great music they will be hosting at SXSW at their beautifully renovated venue, The Studio. Our silkscreen poster (see the design below) will be hand printed on-site by Andy MacDougall of Squeegeeville with the help of Austin’s own Coronado Studio during the opening night of The Studio on Wednesday 3/14 and we’ll be there too, signing posters and they are completed and handing them out to the first 300 folks at the show.  (Note, you must be a registered SXSW participant to attend The Studio showcase shows.) The bands appearing for Wednesday night’s showcase are:  Say HiYoung OrchidsOh MercySean BonesThe Pierces & Girl In A Coma. For more info about HGTV’s The Studio, full band and poster artist list click here.

    This limited edition, hand silkscreen printed poster will be available exclusively at The Studio by HGTV on 3/14 during the show.

  • Thursday 3/15: We will be appearing at the SXSW Film Festival Premiere of the poster documentary film Just Like Being There by director Scout Shannon on March 15th at 4:15pm at The Vimeo Theater (inside the Convention Center at 201 Trinity St.) and Allison will be speaking after the Premiere in a Q & A session with a selection of other Flatstock posters artists who also appear in the film.

The Details!

Who: Over 100 working rock poster artists from all around the globe. Click here for the list of Flatstock 33 participating artists.

Where: Flatstock 33 at SXSW in the Austin Convention Center on Level 1 – Ballrooms A, B, C – same place as last year!

When:

  • Wednesday 3/14 from 2:00pm – 6:00pm
  • Thursday 3/15 – Saturday 3/17 11:00am – 6:00pm

What: The FLATSTOCK poster show series is presented by the American Poster Institute (API). It is an ongoing series of exhibitions featuring the work of many of the most popular concert poster artists working today and happens  4-6 times a year with scheduled shows in Austin, TX at SXSW, Barcelona Spain during Primavera Music Festival, Chicago, IL during Pitchfork Music Festival, Seattle WA at Bumbershoot Fest, and in Hamburg Germany during the Reeperbahn Festival.

If you are in Austin for SXSW we hope to see you at the amazing Flatstock Rock Poster Convention, so come say hello!

 

 

“Elephants In The Trees” – Our Test Print Gallery Show At Rotofugi!

Hello friends!

We have some exciting news on the fine art front that we’ve been dying to share for over a year. And now the time has come!

The fantastic Rotofugi Gallery in Chicago, IL is home to our new Gallery show of 16 hand silkscreened Test Prints / Monoprints as well as a brand new black & white silkscreen, monochromatic, oversized, 2-art-print-set. Our show, “Elephants In The Trees”, opens on Friday January 13,  2012. But don’t be scared, Friday the 13th is always a lucky day for Allison, she was born on one.

What’s a Test Print, aka a Monoprint? Glad you asked! It’s a form of absolutely one-of-a-kind printmaking. A great definition from Wikipedia:

“Monoprints are known as the most painterly method among the printmaking techniques; it is essentially a printed painting. The characteristic of this method is that no two prints are alike. The beauty of this medium is also in its spontaneity and its combination of printmaking, painting and drawing media.  Monoprints may also involve elements that change, where the artist reworks the image in between impressions or after printing so that no two prints are absolutely identical.”

We’re absolutely thrilled, nervous, and excited all at once. Allison is almost always working on a tall stack of silkscreen Test Prints in the studio with each new print run. However, they rarely see the light of day publicly. Especially over the past year while she has been working on a suite of individual prints for this Gallery show in particular. And this is a first, with the debut not only of most of these absolutely one-of-a-kind monoprints but also of a new oversized 2-print set, (expertly printed by our friends at Delicious Design League). All prints on display will be for sale exclusively through the Rotofugi Gallery, both in person and online.

And here’s the thing, we can’t show you much before the Opening on Friday January 13th, 2012 BUT! You can totally sign up for the Rotofugi Gallery’s preview email list RIGHT HERE and get a beautiful eyeful of this (and any upcoming shows) special private preview and see the artwork for yourself before the general public. Trust us, this makes trying to buy original art and one-of-a-kind pieces far easier. ‘Cause once they are sold ‘cuz, they’re gone forevers.

Until then, here’s a little sneak-peek teaser of just a few of our 16 silkscreen printed, individual, one-of-a-kind Test Prints in the our upcoming show.

We hope to see you there on Friday, January the 13th at the opening reception!

Sneak-peek at just a few of our Monoprints to be shown at Rotofugi.

The Gallery Show Details

Elephants in the Trees: Silk Screen Monoprints & Art Prints by strawberryluna

  • Opening Reception at Rotofugi: Friday, January 13, 2011, 7-10PM
  • Rotofugi Exhibition Dates: January 13 – February 5, 2012
  • Rotofugi Location: 2780 Lincoln Avenue, Chicago, IL 60614
  • Rotofugi Phone: 773-868-3308
  • Google Map

Welcome 2012!

Hello 2012! We’re so glad to meet ya.

And to make you feel right at home, here’s a beloved classic that influenced us as kids, even to this day. Rudolph’s Shiny New Year, in it’s entirety. Baby New Year! Rudolph! Father Time!

We hope that your New Year 2012 is bright and the best yet.

Enjoy!

‘Tis the season!

Happy holidays, Merry Christmas, Happy Hanukkah, and a Happy New Year to you.

Wishing you the Best & Brightest to you & yours this holiday season.

Hit Them With The Razzle Dazzle – WWI British Navy Ship Cammo

normal-wilkinson-inventor-of-dazzle-camouflage

The Father of Dazzle Camouflage, Norman Wilkinson

When you are interested in design, technology, perception AND history? (As I am.)  Sometimes a story comes along that feeds all 4 things.

This post, borrowed from Twisted Sifter does just this. And rather than blab on about why this is so damn cool, I’ll just let you check out an abridged version here and hopefully, marvel like we have at this ingeniuous and extremely cool graphic solve to a fatal problem of war.

For the full blog post with many more photographic examples, please visit Twisted Sifter or click on any image.

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You are the Fleet Admiral of the Navy in WWI what do you do?

THE SITUATION

You’re the Fleet Admiral of the Navy in World War I. Your ships are being sunk at an alarming rate by the devastatingly effective German U-Boat. The traditional camouflage isn’t working because your environment (sea and sky) changes with the weather. What do you do?

ww-i-dazzle-painting-camouflage

THE INSIGHT

World War I occurred from 1914–1918; back then sinking an enemy battleship was a three-step process:

Step 1: Locate your target’s position and plot its course.
Step 2: Determine the ship’s speed and confirm the direction it is heading
Step 3: Launch torpedo not directly at the ship, but where you think it’s going to be by the time the torpedo reaches the ship.

*Remember this is early 20th century warfare, weapons don’t travel at the speed they do today

So what’s your solution Fleet Admiral?

HIT THEM WITH THE RAZZLE DAZZLE

world-war-1-dazzle-camouflage

Forget about not being seen, that only solves their first problem. Focus on confusing them so they don’t know where you’re going. Then their torpedoes will be shot in vain because they thought you zigged when you really zagged.

British Artist and naval officer Norman Wilkinson had this very insight and pioneered the Dazzle Camouflage movement (known as Razzle Dazzle in the United States). Norman used bright, loud colours and contrasting diagonal stripes to make it incredibly difficult to gauge a ship’s size and direction.

It was cheap, effective, and widely-adopted during the War. Check out the incredible photographs below.

dazzle-painting-a-boat

*NOTE: Unfortunately the images are in black and white, being from the early 1900s and all, so the loud, bold colours will require a little imagination. Can you picture a fleet of electric yellow, orange and purple ships coming to get ya!

dazzle-camouflage-sketches

razzle-dazzle-paintjob

dazzle-painting-ship